Prudential has announced the introduction of a new addition to their life insurance portfolio and an entirely new category. FlexGuard Life indexed variable universal life (IVUL)—available on November 14—is an innovative, highly customizable life insurance product designed to meet the unique needs of individual clients. Read More.
Starting October 17, SVUL Protector® no-lapse guarantee pricing will be improving (except in NY). This new pricing makes SVUL Protector an attractive option for clients wanting a balance of death benefit protection and the potential to build cash value. Read more.
Effective August 15, VUL Protector no-lapse guarantee pricing will be improving (except in NY). Now the new pricing makes VUL Protector a more competitive option for clients looking to balance the security they need with the potential to build cash value. Read More.
Effective now, the premium limit on most life policies will increase to $5 million before home office approval is needed. For questions, or support with a large premium case, please contact your Relationship Manager. Read more.
Effective July 15, 2022, the spreads on Uncapped Index Accounts will be increased. Click here for more information and the complete list of index account caps and spreads.
Prudential’s premium limits have increased to $5MM for all products EXCEPT SUL Protector in NY where the limit will remain at $2MM. Any premiums over these amounts will be eligible for our Product Profitability review process.
Informal Process Update
To provide strong service on large/higher premium informal cases as well as your formal applications, we are updating our informal submission guidelines as follows:
• Minimum face amount of $1M on permanent products
• Minimum face amount of $4M on term products
This change in our process will allow us to focus more resources on your larger/higher premium cases and formal applications.
Effective now Term Essential rates have changed, with the majority decreasing. Read More.
Founders Plus UL and Essential UL have changed. Read More.
Revised Build Guidelines; the maximum Body Mass Index (BMI) values for substandard classes and the Smoker/Nonsmoker categories for all ages and the Nonsmoker Plus category for ages 60 and up will be reduced. Read more.